Safe Kids Fox Valley running sleep sack donation drive in Outagamie County


APPLETON, Wis. (WBAY) – The CDC says that in 2014, 1,500 infants died of Sudden Infant Death Syndrome (SIDS).

Safe Kids Fox Valley, led by Outagamie County Health Department, is running a sleep sack donation drive so parents can help keep their babies safe. The drive will run until late December.

The Outagamie Health Department wants parents to put their babies in a crib only wearing a sleep sack without a blanket.

“Blankets can come loose and sleep sacks are wrapped tightly around a baby,” said Public Health Nurse Sarah Rhone.

Health officials say when those blankets come loose, it can lead to suffocation.

“CDC reports that 3,500 babies die each year from sudden unexpected infant death,” said Rhone.

There are 20 locations where you can drop off sleep sacks. You can find those locations at the bottom of this article.

The Lullaby Shop in the Appleton area has been in the baby business for 59 years and is participating.

“We sell a lot of the sleep sacks and we’re very pleased to be able to assist kids in this promotion,” said The Lullaby Shop’s David Doerfler.

Just this week the American Academy of Pediatrics updated its guidelines on safe sleeping for infants. Safe Kids Fox Valley wants to help spread that message too.

“Putting a baby on their back, every baby sleep alone in the crib, never smoke around a baby, and use sleep sacks,” said Rhone.


  • Festival Foods on Northland
  • Appleton Public Library
  • ThedaCare Physicians-Pediatrics in Appleton, Darboy and Neenah
  • Community First Credit Union (six locations)
  • Building for Kids
  • Copper Rock Coffee (two locations)
  • Child Care Resource and Referral
  • Lullaby Shop
  • Miron Construction
  • Elizabeth Hospital (Lifespan Classroom 3rd Floor)
  • Elizabeth Hospital (Children’s Health Center 5th Floor)
  • Affinity Medical Group Neenah